Case study 17 · Shchedryi Dar · Kernel

10 of 10 bloggers posted

Make Kernel’s sunflower-oil brand part of family moments through creators: Christmas, Mother’s Day and Easter.

Shchedryi Dar · Kernel

250Kreach in one campaign

What we did

  • Christmas gift boxes: 10 of 10 creators posted, 20+ mentions
  • Mother’s Day with 12 mom-bloggers: 32 stories
  • Easter press packs for mid-tier and macro creators (92K–954K)
  • Personalised packs that people actually want to film

InfluencersPR packsSeasonal

The result

10/10
creators posted the gift box
250K
reach on Mother’s Day
201K
reach at Easter

Industry

Food, FMCG & retail

Services

Influencer marketing

Shchedryi Dar · Kernel — 10 of 10 bloggers posted
Shchedryi Dar · Kernel — 10 of 10 bloggers posted
Shchedryi Dar · Kernel — 10 of 10 bloggers posted
Shchedryi Dar · Kernel — 10 of 10 bloggers posted

Tell us about the task

We reply within a business day and send a fixed-price package within 24 hours after the brief.