Case study 17 · Shchedryi Dar · Kernel
10 of 10 bloggers posted
Make Kernel’s sunflower-oil brand part of family moments through creators: Christmas, Mother’s Day and Easter.
250Kreach in one campaign
What we did
- Christmas gift boxes: 10 of 10 creators posted, 20+ mentions
- Mother’s Day with 12 mom-bloggers: 32 stories
- Easter press packs for mid-tier and macro creators (92K–954K)
- Personalised packs that people actually want to film
InfluencersPR packsSeasonal
The result
- 10/10
- creators posted the gift box
- 250K
- reach on Mother’s Day
- 201K
- reach at Easter
Industry
Services




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