Case study 15 · Half&Half pet food
Pet brand with a big heart
Build awareness and a loyal community, grow sales, and give the brand real values people can join.
UAH 80Kraised for a pet shelter
What we did
- One style concept + unique tone of voice (dogs run the “Pet Office”)
- Influencer marketing, barter & paid, nano to mid-tier
- Event with Budynok Velykoho Dyva: signature Pets-tini cocktail
- Charity: Dobri Lapki with UAnimals & Epicentr
SMMInfluencersEvents
The result
- UAH 80K
- donated to Adopt Don’t Stop shelter
- 419
- guests treated to Pets-tini
- 139K
- impressions from mid-tier creators
Industry




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These aren't all our cases, just the ones we've had time to write up.
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